Misbehaving: the making of behavioral economics
(Book)

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More Details

Published:
New York : W.W. Norton & Company, [2015].
Format:
Book
Edition:
First edition.
Physical Desc:
xvi, 415 pages : illustrations ; 25 cm
Language:
English
ISBN:
9780393080940, 0393080943, 0393080943, 9780393080940 (hbk.)

Notes

Bibliography
Includes bibliographical references (pages 373-391) and index.
Description
"Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing like real people. Whether buying a clock radio, selling basketball tickets, or applying for a mortgage, we all succumb to biases and make decisions that deviate from the standards of rationality assumed by economists. In other words, we misbehave. More importantly, our misbehavior has serious consequences. Dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses, and our governments"--Amazon.com.

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Citations

APA Citation (style guide)

Thaler, R. H. (2015). Misbehaving: the making of behavioral economics. First edition. W.W. Norton & Company.

Chicago / Turabian - Author Date Citation (style guide)

Thaler, Richard H., 1945-. 2015. Misbehaving: The Making of Behavioral Economics. W.W. Norton & Company.

Chicago / Turabian - Humanities Citation (style guide)

Thaler, Richard H., 1945-, Misbehaving: The Making of Behavioral Economics. W.W. Norton & Company, 2015.

MLA Citation (style guide)

Thaler, Richard H. Misbehaving: The Making of Behavioral Economics. First edition. W.W. Norton & Company, 2015.

Note! Citation formats are based on standards as of July 2022. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.

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Grouped Work ID:
5ee16cf2-3770-1c22-800e-5d6bb9929ba1
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Record Information

Last Horizon Extract TimeJun 03, 2025 01:41:21 PM
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Last Grouped Work Modification TimeJun 04, 2025 05:08:30 AM

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